The Messaging Mistakes That Cost Me Thousands

I've been coaching brands and mentoring entrepreneurs for 16 years. 

But early on, I made critical mistakes with my messaging that cost me thousands. 

Mistake 1: Creating content to impress my peers instead of helping my audience. It got me attention and key relationships but never generated leads or prospects. 

Mistake 2: I talked too much about what my prospects shouldn't be doing instead of telling them what they can do today. 

Mistake 3: Talked about solving big problems. This is fine but I neglected to talk about their current problem.

Tightening up these mistakes made a world of difference. 

✅ Engagement increased
✅ Audience quality increased
✅ Lead flow increased

Improve your messaging ➡️ improve your business. 

Spend a few minutes evaluating your messaging. Make sure you're not making these mistakes!